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Hervé Corvellec.

Hervé Corvellec

Professor

Hervé Corvellec.

A decoupling perspective on circular business model implementation: Illustrations from Swedish apparel

Author

  • Herman Stål
  • Hervé Corvellec

Summary, in English

Abstract Drawing on the concept of decoupling, from institutional theory in organizational studies, this paper explains how organizations mitigate demands for circularity. Seven Swedish apparel companies that have started collecting used clothes as a form of engagement with circular business models serve as case studies. The paper shows how outsourcing and internal separation allow these companies to buffer their business model and core way of creating value from emerging demands. It also shows how companies pro-actively work at influencing institutional demands for circularity by making these demands compatible with their own interests. The concept of decoupling thereby provides key insights into the development and implementation, or absence thereof, of circular business models.

Department/s

  • Department of Service Studies

Publishing year

2018

Language

English

Pages

630-643

Publication/Series

Journal of Cleaner Production

Volume

171

Issue

Supplement C

Document type

Journal article

Publisher

Elsevier

Topic

  • Business Administration

Keywords

  • Circular business models
  • Circular economy
  • Decoupling
  • Sustainable business models
  • Institutional theory
  • Product-service-systems

Status

Published

Project

  • Signs of the future show the way
  • From waste management to waste prevention. Closing implementation gaps through sustainable action nets

ISBN/ISSN/Other

  • ISSN: 0959-6526