Malin Zillinger
Biträdande prefekt, universitetslektor, docent
Disruptive Network Innovation in Free Guided Tours
Författare
Summary, in English
This article provides an analysis on how disruptive innovation is spurred by the dynamics of digital and analogue networks in the sharing economy. The analysis builds on a free guided tour company in Copenhagen. Data is collected in a bottom-up reiterative process, drawing on theories on disruptive innovation and network theory. Between 2013 and 2016, one of the free tour companies in Copenhagen was followed by means of participant observations, interviews with tour guides and interpretation of online documents. Results show that free guided tours based on tips alone and orchestrated within the frame of the sharing economy are not merely a product innovation. More importantly, they entail disruptive market innovations that circumvent traditional industry structures and ultimately produce disruptive organizational innovations where trust in network is the crux. Free guided-tour companies operate as communitarian organizations in extractive business models, and they are game changers in the field of guided tours, and ultimately in the field of tourism.
Avdelning/ar
- Institutionen för tjänstevetenskap
Publiceringsår
2018-07-17
Språk
Engelska
Sidor
303-318
Publikation/Tidskrift/Serie
Scandinavian Journal of Hospitality and Tourism
Volym
18
Issue
3
Dokumenttyp
Artikel i tidskrift
Förlag
Taylor & Francis
Ämne
- Social and Economic Geography
Nyckelord
- Free guided tours, disruption, networked innovation, sharing economy, trust
Aktiv
Published
ISBN/ISSN/Övrigt
- ISSN: 1502-2250