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Devrim Umut Aslan.

Devrim Umut Aslan

Teaching staff

Devrim Umut Aslan.

Secondhand Index and the Spirit of Green Vintage Fashion

Author

  • Cecilia Fredriksson
  • Devrim Umut Aslan

Editor

  • Daniella Ryding
  • Claudia E. Henninger
  • Marta Blazquez Cano

Summary, in English

This chapter analyses how secondhand consumption and vintage fashion retailers are incorporated into Swedish urban life and the retail planning context. The chapter is part of an ongoing research project, studying retail planning and vintage fashion consumption practices. Key concepts when discussing retail and localization are attractiveness and accessibility. Cities are often characterised by their unique qualities and the spirit of creativity. In the “experience society”, retail and (fashion) consumption are regarded as everyday activities for identity development and communication. Goods/services have become value-creating components of a hedonistic fashion consumption culture that is characterised by an increasingly more knowledgeable and demanding fashion consumer. Secondhand and vintage fashion represents an economic grey area and an important part of the informal economy. The existence of both types of retailer within an urban space can communicate specific values and imagery. Stores, which sell pre-owned goods and dedicate themselves to re-use and charity, have their own specific historiography. In the Western welfare context, however, re-use and secondhand goods obtain a specific significance via the fashion transformation of the pre-owned, which took place during the post-war era. In place development and retail planning, there is trust in the potential of fashion, sustainability and creativity. This finds specific expression when it comes to the production of urban fashion retail space. This chapter sheds light on the complex relationship between retail planning and the production of green vintage fashion space. By identifying how some Swedish secondhand and vintage fashion markets are organised, the study contributes to an understanding of the conditions under which secondhand and vintage fashion markets operate.

Department/s

  • Department of Service Studies

Publishing year

2018

Language

English

Pages

133-152

Publication/Series

Palgrave Advances in Luxury

Document type

Book chapter

Publisher

Palgrave Macmillan

Topic

  • Social Sciences Interdisciplinary

Keywords

  • Secondhand
  • Vintage
  • Sustainable Consumption
  • Retail Geography
  • Urban Consumption

Status

Published

ISBN/ISSN/Other

  • ISBN: 978-3-319-71985-6
  • ISBN: 978-3-319-71984-9