Christian Fuentes
Professor
Green Marketing Goes Online: Devices, Socio-material scripts and the Making of the Green Prosumer
Author
Department/s
- Department of Service Studies
Publishing year
2016
Language
English
Document type
Conference paper: abstract
Topic
- Communication Studies
Conference name
4th Nordic Conference on Consumer Research, 2016
Conference date
2016-05-18 - 2016-05-19
Conference place
Aarhus, Denmark
Status
Published