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Annabell Merkel.

Annabell Merkel

Doktorand

Annabell Merkel.

The seaweed experience: exploring the potential and value of a marine resource

Författare

  • Annabell Merkel
  • Filippa Säwe
  • Cecilia Fredriksson

Summary, in English

The article addresses the broader relationships between seaweed and algae as a marine resource, destination development, and sustainability. In many European countries, an industry around seaweed has emerged, ranging from high-end restaurants that provide their customers with local, seasonal and sustainable
ingredients, to entrepreneurs offering “harvest your own seaweed”-tours. In this explorative study, we focus on different ways of experiencing this marine resource in a Swedish context, to better understand its economic and social potential. Taking a consumer perspective, we investigate through an online questionnaire and reviews from an online consumer-to-consumer travel-planning portal how seaweed and algae are validated. By exploring people’s notions, the aim is to understand the potential and value of this marine resource better. Where is seaweed encountered and enjoyed? How is it used? What is experienced to be valuable about this resource? We identify possibilities for
utilizing algae and seaweed in order to foster future business opportunities for local communities, as well as to integrate the resource more in our society. We show how algae and seaweed are experienced in diverse settings and dimensions, such as at home, while being a tourist, as part of everyday life, as a special treat, within nature, and as food.

Avdelning/ar

  • Institutionen för tjänstevetenskap

Publiceringsår

2021-01-31

Språk

Engelska

Sidor

391-406

Publikation/Tidskrift/Serie

Scandinavian Journal of Hospitality and Tourism

Volym

21

Issue

4

Dokumenttyp

Artikel i tidskrift

Förlag

Taylor & Francis

Ämne

  • Social Sciences Interdisciplinary

Nyckelord

  • seaweed
  • algae
  • online consumer research
  • food tourism
  • coastal tourism

Status

Published

Projekt

  • Marine food resources for new markets

ISBN/ISSN/Övrigt

  • ISSN: 1502-2250